Lightheart



Adventures

078: Building an Online Community Part 3: Strategies, Pitfalls, and Successes

 

Ready to build a thriving community in the tabletop role-play gaming space? Then you’re in for a treat. Today, we’re delving into the nitty-gritty of how to make your community members feel seen, heard, and appreciated. We’re talking about highlighting community members, featuring their posts, and applauding their contributions. But more than that, we’re exploring the importance of nurturing relationships within your community – because, at the end of the day, it’s those relationships that keep people coming back for more.

We’ve also got some wisdom to share on common pitfalls when growing your social media community – and how to avoid them. Whether it’s setting clear goals, staying consistent, taking feedback, or setting realistic expectations, we’ve got you covered. And we’ll show you how to leverage your community for business success. We’ll share our thoughts on gathering product feedback, encouraging user-generated content, harnessing the power of word-of-mouth marketing, and increasing brand loyalty. So tune in, take notes, and let’s build a community that’s meaningful, vibrant, and thriving.

This episode was edited by Sam Atkinson.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Download & Subscribe

Time Stamps

  • 00:00:00 Introduction
  • 00:03:48 Recognize & appreciate your community members
  • 00:12:02 Grow Business With Organic & Paid Promotions
  • 00:19:12 Common Mistakes when Growing Your Social Media Community
  • 00:26:11 Leveraging Community for Business Success

Find Matt

Show Affiliates / Some of Courtney's favorite things

  • FloDesk Easily create gorgeous emails. Get your 1st month free & 50% off for your first year.

  • Found Familiar Delicious coffee meets Dungeons & Dragons artwork. Use code lightheartadv for 10% off your order.

  • Friday Afternoon Tea Grab a cup of tea with blends based on your favorite nerdy series. Use lightheartadv for 10% off

  • Dice Envy creates beautiful dice in a variety of materials. Use lightheartadv for 10% off your order

  • Buzzsprout is my fabulous podcast host! Try it for free & receive a $20 Amazon gift card if you sign up.

Transcript

Courtney: 

Hello and welcome to Roll Play Grow, the podcast for tabletop entrepreneurs, creators and fans. In this show, we dig into processes, challenges, tips and really look at how to grow a business in the tabletop role-play gaming space. Sit back and join in as we learn from the creators behind your favorite brands about who they are and how they are turning their passion for gaming into a career. Hello, everybody, and welcome back to another fun episode. My name is Courtney Stover and I am joined by my lovely co-host, Matt Joro. Hey, everybody.

Matt: 

How you doing today, Matt. I’m great. I am very excited to be talking about all of this. I’m happy to be hanging out with you. This is all awesome. Everything is the best If you’re listening to this. You are awesome, Thank you.

Courtney: 

You are awesome for listening to this. We are on part three of a fun series that we have been digging into growing your social media account. So this series is happening like every other week, and I’m spursed with some interviews with some cool people in the community. So, gosh, four weeks ago at this point, we talked about figuring out who your community is. What is a community instead of a following, and why should you actually be aiming for a real community and not just numbers? So who are they? Where are they, what are they like, what are they posting about, what are they responding to? And then how to actually do some outreach to that community and grow that community. And then last time, two weeks ago, we talked about actually fostering engagements and interacting with those people, reaching out to influencers, brands, cross-promoting other folks, people. There’s a lot. Matt has given you a lot of homework.

Matt: 

Yeah, yeah. So now you know who to talk to, you know what to say to them, more or less, and you’re starting to build that relationship, which is what’s important because, again, you don’t want just followers. You don’t want people that are just going to randomly see you in their feed and not do anything. You want people that are excited to see you. You want people that want to promote your brand. You want people that will buy your things. If this is the goal of your project, then you’re in the right place and we’re going to see if we can get you more of that.

Courtney: 

Yeah. So before we dig into the next part of this, as a reminder, if you reach out to us, your extra credit is to say hello and tell us that you are working through this, let us know what’s working, what’s not working, ask questions. But the more that you reach out to us, the more that we will also be able to talk to you, give you some more advice and promote your stuff.

Matt: 

Yeah, I’m going to probably pop on to your post and ask you questions. That will get you seen. So, if you, and it’s great, one of my favorite things to do actually now is I talk to people and like they’ll just say, hey, I’m this, this is what I do, and I’m like, okay, what’s your favorite part of your project? And they just suddenly just do like six posts of this is what I really love, this is what’s really cool about it, and I’m like that is what people want to see. Hopefully you got some followers from this. Thank you for hanging out with me. That’s what I like to do when I am on threads, and that’s exactly what we’re going to talk about right now. So you have your community, you know how to interact with it, but how can we make it even better? So, right now, do exactly what I just said I’m going to do, which is you want to regularly recognize and appreciate your active members. So you have these community members who regularly engage with your content and contribute positively to the community, your community. You want to recognize them, reward them. You know this can make them feel valued and appreciated. It’s also the kind of nice thing to do and it’s going to be really fun, since these are people who are your fans. Encourage them will bring continued engagement and other people will see this and they’ll be like hey, I want to be cool too, I’m going to post. Some people will do that. So, again, boost your best people, hype them up. Chances are, if you’ve been talking to them, you want to see them win too, right? So if these are people who also have their own projects, do the same thing for them and people will see that you reward people that hang out with you. You’re going to encourage more people to hang out with you. It’s not exactly a wild, sigh up here people. It’s just hey, you’re cool, you talk about other people, you’ve, you’ve reward, you recognize. You’re not just posting and leaving. You’re not just one of these high important people who just spouts stuff and then never recognizes anyone. You want to be part of your community and when you do that, when you make this happen, people keep showing up and you should thank them. So highlight active members, feature the posts on your profile, shout them out. Hey, this is the one of the people I’m really into these days. This person has something coming out. Check them out. Yeah, it’s all tokens of appreciation.

Courtney: 

Very quickly, I found that I’ll have some of the same people starting to comment on my things and it doesn’t feel like they’re trying to get my attention. It’s just like we start interacting and they might not be people that are even making product that like, oh yeah, I can go buy this and support them. They’re just hanging out and they’re doing stuff and we just chat all of the time Like it’s really easy to start fostering those relationships.

Matt: 

Yeah, there’s that algorithm factor too, and the more you hang out with people and if you’ve ever done one of those circle apps or anything like that that will show hey, this is the people I interact with the most, and it creates this visual of all this web of these people that are around you. The more you interact with people, the more people you bring into that web, the more you’re going to show up into their feed, and vice versa. So, the more you interact with people, the more the platform knows that we need to connect these people and these types of people, and this will get you out further. So, again, if you are just posting something and you’re not reaching out to the people that comment to you, you’re not answering questions or doing your replies, then the algorithm knows that you don’t engage, in which case there’s no reason to push you out to other people. It doesn’t mathematically make sense to boost you, and that’s what happens. Like, people just fall. No one says anything on my stuff. Like, when they do, do you say anything back? So, yeah, there is something that comes with this too. Though, if you are inviting all of this attention and encouraging people to do all this stuff, write this down and circle it. You have to create a safe and welcoming environment. It’s important to ensure that your community is a safe space where members feel comfortable expressing their thoughts and opinions. You want to set your community guidelines and moderate discussions to maintain a positive and respectful environment. If you are a big name in your space, you have to protect your space. With great power comes great responsibility right. You set these rules so people know what you’re about and that you’re not going to tolerate trolls, bullies, people popping onto your things and attacking other people in case you have a hot take or anything like that. You want to get these people out, block them. Whatever you need to do to maintain the safety of your community, because if your community gets poisoned by that kind of stuff, it’s done, that’s it.

Courtney: 

Honestly, I feel like I see that even more over in the video game areas that I work into, where it’s just the toxicity Once you have one person, if you don’t get them out, it just spews and then more toxic people come and it just breeds. You wind up losing really good and nice people that are in your community that may have interacted with you a lot. Suddenly it’s not worth it to them anymore and so they just leave. They might wind up blocking you.

Matt: 

Because if you foster that stuff, if you allow that thing to happen, that is going to show up in the feeds of your followers and, sooner or later, or very quickly, they will start relating that emotion to you. You have to snuff that out. With that, though, now that you have a nice, safe space of people that feel comfortable to promote your stuff, talk about your things, introduce themselves, stay in the conversation. Here’s where you can begin branching out. You have mastered this community. It works. As long as you keep doing all of these things, it will continue to grow. Now, if you have the bandwidth, you can begin one on another channel. Eventually, you can start to cross promote. Also, if you have any other any of your contacts have already done this you can ask them to begin to cross promote you. So, if you have friends with you on threads someone is also on YouTube you can ask them and say hey, I’m trying to grow on YouTube, can you help me out? Or can you send some of your YouTube friends to me, if they happen to use threads or anything like that, in which case, try to figure out some kind of content that’ll work for them or for your additional second channel. Once you do this, you’re now pulling in people from audiences that you didn’t have access to before. So if you’ve already maximized, say, your 50 creators in your space, now you can start pulling from an additional 50 from somewhere else, and even if it’s got small returns, it still returns. Eventually it’ll all start adding up. So, if you have a YouTube channel where you share gameplay videos or pieces from your actual plays, be sure to always mention your Instagram community in your videos. Now this seems you know this is kind of a basic thing that a lot of people are going to do, naturally, but again, if you’re not doing it, be sure to start doing it.

Courtney: 

Yeah, what was your recommend for someone that just like feels really uncomfortable asking about that?

Matt: 

If you feel uncomfortable reaching out to people that you’re friends with, then you don’t have to do that. But I’ve seen some instances too where they’d be like well, it’s difficult for me to fix to answer someone else’s anxiety. One of the things I like to do In my case is I try to give and give and give and then barely ask, because I don’t like asking people for anything. It’s just kind of how I am. But I knew. I know that if I did, they’d say yes, but also, at the same time, if they say no, that’s okay. I understand being anxious about asking for things, but the salesman in me also knows that everything that you want is on the other side of the yes, and nose will lead you to a yes. So if you have to eventually collect 99 nose in order to get a yes to move things forward, that might be something you also might kind of need to get used to. Now, that doesn’t mean spam 100 people. That means find a way that you are comfortable of asking people, and if you can do it once, you can do it 100 times. So you’re like hey, listen, this is my thing. I don’t want to ask you for a lot and chances are. You’re not asking them for anything prior because this is your first time asking them, so it’s just okay. This is where I’m at. I’m trying to do this. Is this anything you can help me with? Yeah, if they say no, hey, I understand, that’s totally cool, just throwing it out there. They say yes, and great, you got a yes. Work with them, give them value for helping you out. You just kind of do it.

Courtney: 

Yeah, I feel like it really is like such a sales background, because I have had that training too of like celebrate the nose, like aim to get 10 nose, because that means that you asked 10 people and one of them might say yes.

Matt: 

Yeah, even if it takes a thousand, if one, yes, matters that much. It’s growth. That’s what you want. As long as you’re better today than you were yesterday, then you’re growing. That’s what you want. That’s you making progress. And if you are a business, you have to grow. It’s just kind of the important thing. So if you’re a brand, if you’re doing any of this stuff and you want to continue to do it you got to get used to this kind of stuff. You should probably do one of these, which is the difference between being a hobby and a business. Yeah, I think that’s definitely one of the things on the list.

Courtney: 

Adding it to the list.

Matt: 

Yeah, because it’s like hey, I made a product, Cool, you have a product. You might not have a business, and it’s like do you have? a marketing budget. No, then you have a product, not a business. You have a product, not a business, uh-huh. Well, I don’t want to do that. Well, cool, you’re not going to get that far unless you put backbreaking work into it, which is what this kind of is. You know I should have put this preface at the beginning of the first episode that doing this kind of stuff, getting deep into social media for free, is a lifestyle change. It’s something you’re going to have to do At a minimum. It’s at least two to three hours a day, and for some people who don’t want to be on their phone all the time, or around people who depend on them that can’t have them on their phone all the time, this is going to be difficult. But if you can commit to it, then you can do it for free. Otherwise and I’m pretty sure I get into this you can purchase ads. Actually, you know, let’s just do that now so you can use paid promotions for targeted growth. This will cut out a lot of the footwork. These systems, these platforms will find you people that like you, as long as your ads and stuff makes sense. So, while organic growth is ideal and can grow on its own, everything can continue to work. Sometimes, paid promotions can help boost your reach and attract new members, and this doesn’t necessarily have to be buying ads on these platforms. It can be as simple as paying an influencer, paying a brand to run a contest for you. It could be something as simple as hey going to GemFirefly and buying a gift card and saying, hey, I’m giving away a gift card to GemFirefly. Do people who follow and comment and share this post, and chances are I’m going to boost you too, because you know, but that has worked so many times and it works for a lot of people. And I mean, what gift cards? $30 for your shirt, it’s easy, as opposed to I spent $50 a day on these ads for Facebook, blah, blah. They all work. You just got to get good at them. Pay it out. It should be a whole other thing. We’ll do that later, but yeah, that’s that’s. That’s definitely part of it. If you don’t have the time, you can supplement it with money.

Courtney: 

Yeah, absolutely. But yeah, I do feel like paid promotions is like a whole can of worms.

Matt: 

Yeah, it works. It works so well. If you can stack money and this, then you’re done. It’s going to work. You’re going to be all set. Yeah, if you engage and you pay, yeah, you’re going to be in like 10,000 at no time. That’s, that’s, that’s. I’m low key, excited for threats to monetize, because it’s going to be like can I buy ads? Do they work? So we’ll say, because, if they don’t, then maybe not. But who knows, you’ll be like Instagram’s ads.

Courtney: 

Yeah, it’ll be really interesting to see when that takes off and how that takes off.

Matt: 

There’s going to be a lot of experimentation. I am hoping it kind of works better than the Facebook ads. Yeah, I have nothing good to say about Facebook ads, so we’ll see. Cause, yeah, I’m just reminded that the reds is meta, so, yeah, I’m not as excited anymore, but yeah.

Courtney: 

Sorry to burst your bubble.

Matt: 

Yeah, I forgot for just a split second. So, yeah, we’ll see how it plays out. But yeah, outside of paid promotions, yeah, just continue to engage, interact with your community, stay consistent. It keeps everyone active. And when everyone’s active ask questions, reply to comments, show genuine interest in your members, thoughts and opinions. When you do that, you are providing the value that your community members deserve and those that will put you over. So again, when you have a hot new release of something, say, you have 50 loyal followers, like you have 50 people who actually care about your brand. That means anytime you drop something on DMs Guild, you are automatically a copper seller automatically. And if you do it all in a day or two, you’re on the first page. And if your thing is good, if you have a good cover, then you’re going to take off on there and you’re going to be silver by tomorrow. It’s that easy. I did it. I did prove that I could. That’s another thing. We should do that one day.

Courtney: 

We have a lot of things that we get to dig into. Hey, entrepreneurs, I love introducing you to new creators every episode, but I could really use your support. I would love to invite you to join our Patreon page, where you’ll gain access to behind the scenes content. Add your questions to upcoming interviews and you could even receive a shout out on our site and an upcoming episode. To learn more, go to lightheartadventurescom. Slash RPG. And now back to the show. One thing I do want to make sure that we talk about, though, is like common mistakes, common pitfalls that people run into when they are trying to grow their social media.

Matt: 

Some of the issues you want to look out for is you want to make sure that you have a clear purpose and goal. If you’re running your community without a clear goal, your efforts can become unfocused and ineffective. Again, if you are talking about TTRBG and you want a tangent about the Celtics which I might do once in a while or I’m tempted to do all the time then, yeah, it will eventually hurt your brand, because that’s not what I signed up for. I don’t even like that team. But you want to keep things within that sphere of the five topics that you picked at the beginning. Eventually you can start branching out, especially as things evolve, but don’t go too far out of that wheelhouse. And if you need a personal account, make a personal account. You want to keep everything sterilized. Everything should work for the brand. An example of this more so a clear goal, could be increasing product awareness, getting feedback for product development, building customer loyalty. If your purpose is clear as well, then your strategy can continue to work towards that one goal. If you start going all over the place, then you’re not really going to make progress on the one that you want. Another problem people run into is they will lack consistency, and I understand life gets in the way. Sometimes you have nothing that you want to talk about or you don’t have the energy to do it, or sometimes maybe you just forget. Being inconsistent in your posting and engagement can lead to a drop in interest and activity in your community because people are going to go. Well, I was hanging out here for the last week. I haven’t heard from this person. It’s not a personal thing. They don’t suddenly go. Oh, I don’t like this person because it doesn’t show up. It’s just someone else took their attention and it may just be as simple as that. And where the algorithm can easily replace you, it can be that simple. So the key is to maintaining an active community by being a part of it daily. Show up, keep doing your thing, keep the engine running. Another problem some people have is they ignore feedback. If you are getting negative notes, if someone says, hey, that’s a bad take, and enough people are saying yeah, you might want to walk that one back, it’s a good idea to start doing some of that PR of hey, I might have made a mistake here, figure it out. We should probably do a PR episode, but this even in its smaller, much more innocent cases and again, you should be friendly and safe for work whenever possible. So less risky feedback can be someone saying, yeah, this book cover doesn’t work, or if someone says these prompts are boring, or something like that listen to them. Take this feedback, take these suggestions and again, if you’re showing the things that you’re working on, ask for this feedback. You should be talking about this stuff anyway, so, but if it shows that you’re not taking anyone’s feedback or suggestions and you’re not doing anything with them, then people will start to feel like you’re not listening, like you’re asking only for engagement, and this will lead to that disengagement and dissatisfaction.

Courtney: 

I think to remember is like, don’t take it personally. You know, like, especially if you’re asking for the feedback, like you know you can not all of the feedback is gonna be like oh you’re right, I should absolutely change it. But I can help inform you to know, like, what to do differently next time, what to do better or what it is that people are actually looking for in their products and what they want to listen to or see or play like, depending on what it is that you’re offering.

Matt: 

So there’s still a few more other things not moderating your community, again, if you’re not protecting your space, if you’re failing to moderate your community and again this could be like a Twitch chat, could be the comment section of anything that you’re working on this negativity or inappropriate behavior continues, just as we mentioned before, can discourage positive engagement. People could be afraid to comment. People fear talking about your stuff. You have a serious problem If trolling or hate speech is not addressed. It can create a hostile environment and that will ruin this whole thing. Another thing for expectations don’t expect quick results If you’re doing all of this stuff and you’re finding that some things aren’t working. Community building takes time. It’s a mistake to suddenly expect rapid growth or high levels of engagement right away. Now, I’m kind of an expert on this, so when I say that I’ve doubled by following an engagement in a day, it’s because it’s something that I do, but I also again have a following to start with, so it’s not really an actual brag. I just get to say it’s happening. I didn’t suddenly just go out and find 300 new followers that don’t know me and they’re all chatting. This is something I could draw on. If you’re starting brand new, brand new, then it’s starting off and you have to build the momentum. And, again, depending on your content, depending on how diligent you are with these sort of things, it can happen very quickly, but as you’re learning and making mistakes, then you will have to work through those things. Be patient, be persistent, understand that building an actual, meaningful, thriving community again, it’s a continuous effort. So celebrate the small victories, celebrate them with your community and use as motivation to keep going. Yeah, I think, with all of these common pitfalls and how to overcome them, you can avoid a lot of the mistakes that trip people up when they’re building communities and that should really increase your chance of success.

Courtney: 

Man. Another just like a chalk full of such good stuff Like it’s wild. This is like the third one in this topic and I feel like it could just keep listening to you because you have so much good advice.

Matt: 

Well, if you want, I can lightning round one last bit, and that’ll be it.

Courtney: 

Okay, okay.

Matt: 

Yeah, all right. So now that you have this thing and everything works, we can leverage your community for your business growth. Now, this isn’t necessarily part of it, because we’re just talking about how to grow your community, but here’s how to use it. So one again, we’re gonna talk about feedback Gathering, product feedback. You now have this people that are familiar with your stuff. Chances are, they might have bought your stuff before. If they haven’t, they have at least seen you make some of it. So they’re intimately familiar with your brand, your voice, who you are. They’re part of your audience. They’re a target demographic for the people that you are making these things for, because, again, that was what you set out for from the very beginning. Now, use their feedback and make your product better Every time. You should be doing this every time you put something out. If you’re not listening to people, then you’re not learning, in which case you’re gonna make a lot less money. So keep doing all these things for TTRPG groups. Test things, see what people say. Next, if you have all these fans, start suggesting, if possible, or encouraging, user-generated content. If you have a podcast, get some fan art. If you have a story or anything like that, see if you can get someone to write a short story or fan fiction. This kind of stuff here will also encourage other people to get creative and think more and more about your product, your world, the things that you do, and it’s going to invite other people to do it. Now I know that some people companies will take advantage of this sort of thing and it’s looked down upon to say like, hey, we’re gonna use this content for marketing purposes. That’s not great. If it’s just your fans sharing it amongst each other. If you get to hype these people, if you do that and you’re not using it directly, then you’re not exploiting there. It works. That’s good. So the more you can keep it fair. If you see something you like and you wanna pay someone to be like, hey, can I use this? Pay them, do it. But otherwise, share any fan-created game scenarios, character designs. Put that out on your socials, because right now you’re growing. They might just be casual people in the community. They might like to see their things promoted on your channels and their fans. So you’re going to promote more engagement and it also enriches your content pool. Next, again, you wanna encourage word-of-mouth marketing. So if you have these happy people that are buying your things. These members can become your brand ambassadors. I know if you’re a fan of GemFirefly stuff and you’ve been out in the community. You have seen my gift codes. A lot of people use discount codes from GemFirefly. I sponsor a lot of people and as such, I have and I know exactly who’s doing it. When these people post, I get sales. It is clockwork when these people put things out on their TikTok, when they make all these specific posts here and there, when they decide to say something, I know it works. And by encouraging this word-of-mouth stuff too, you don’t have to pay people to do it, but if you can get people to talk about your stuff, then you’re going to be reaching more and more potential outside of your typical networks. So if you would like to offer incentives, discounts, exclusive content for people who do refer new players to your stuff, new customers, absolutely go for it. Just be fair. You don’t wanna be that person who is exploiting anyone because, again, that’s bad. You wanna increase yeah, don’t be a jerk, yeah, so Don’t do that. Increasing brand loyalty is also good. You have this community, so by creating a strong community that also fosters brand loyalty, the engaged community members are more likely to stick with your brand. People like your game and if there’s another game at the same time slot, they’re not going to check it out because they are watching your game. So anything you can do to keep people happy with you and loyal is very good. Again, you don’t need a million followers, you need a thousand loyal ones. That’s where it’s at. So these are the people who will stick with your brand, purchase your products, advocate for your products and again, ultimately, you have all these people. These are all potential customers. A strong community can lead to increased sales. By building these relationships, providing value, fostering these engagement, keeping them safe, you increase the likelihood that community members will choose your products over competitors. I like to say that there’s no real competitors in the TTRPG space, other than for attention. Because, again, it’s like and I absolutely do believe that because, say, threads is a TTRPG community, it’s only like 7% of all the people that are TTRPG. So if you’re bickering with someone because they make maps too, it’s like there’s like 3 million people ready to give you money out there that aren’t on Threads or Twitter or anything like that. You don’t have competition. It’s not oversaturated. You can do all of this stuff, in fact, working with some of these people might make it even easier. You know, I know a lot of people don’t feel that way, so it’s tricky, but again, don’t sweat that. Anyway, generating sales, release exclusive game content and discounts to your community members. Hook them up. Make sure they feel special for being the ones who found you first. These are your ride or die people. Make sure they feel rewarded for it. And if you can give them bragging rights for anything, do it, it’s awesome. You can say, hey, I have the exclusive cover of this TTRPG game. What do you got? You had to. You know it’s awesome, it’s a lot of fun. Say, hey, you can easily do that simply by example saying, hey, this is on itch right now. It’s the same price, but if you buy it from this link or today, before I advertise it everywhere, you get the special edition, or it’s gonna come with all my other games that I’ve previously had, or any kind of thing you can do. And then later on it comes out and, you know, eventually be popular, because that’s what we’re going for. And then they can brag and say, yeah, I got the cool one, I’ve been down to stay one Fantastic. So yeah, overall, remember your goal is not to just build a community, but to leverage the community in a way that aligns with your business goals and contributes to your brand’s success, and you wanna keep delivering value to the people that support you. That is the entire relationship. If you do that, your products, your goals will be successful, because you now have people who will put their money down, their hard earned money, onto the things that you support. And it may not necessarily because your stuff is good, but it’s because you are, because you make them feel a certain way and you have this space which is part of their lives, as your community.

Courtney: 

Now that I’m sitting here, I’m like setting goals. That’s another topic that we should talk about.

Matt: 

Yeah, I’m gonna cover that with market research. I wanna make something, oh yeah. Well first we gotta talk about goals, then we gotta talk about project management.

Courtney: 

It’s gonna be great Amazing.

Matt: 

Anyone can make a TTRPG product. Making a successful TTRPG business is not easy. It’s not something you can do just on your own Just overnight. I’ve been doing it for eight years.

Courtney: 

It’s hard, but Well, I think that that is, for now, gonna wind up putting a wrap on our series about growing social media accounts. Obviously, there’s so much more that we could talk about and I am sure that we will come back to this in the future, but if you guys have any thoughts, questions about anything that Matt has said in this episode or in the last two of these deep dives, now reach out, let us know. You can email roleplaygocom. You can find us on whatever platform is popular the day that you listen to it. I think that the next time we meet, we are gonna start digging into project management which is what I have been doing professionally for like a decade now. So get ready for that, I guess. So if you’ve got any questions that you want to make sure that I address, then again, please reach out. Let me know. I can add them into the notes and maybe I’ll show up with 10 pages of notes this time We’ll see All those questions again.

Matt: 

Organization is what’s gonna make your thing work. This is the part of after it’s done. If you need to make it, then you definitely need to be here for the next episode.

Courtney: 

Amazing. Thank you all for listening and thanks for hanging out with me again, Matt.

Matt: 

Absolute pleasure. I love doing this. I’m looking forward to the next one. Again, if anyone has any questions, if anyone wants to reach out to us, find us. I’m sure it’s gonna be in the show notes, but I bet you I’m on threads right now.

Courtney: 

My account exists on all of them and, honestly, by the time this comes out, there’s probably a role play. Grow a specific account for once, so look for that.

Matt: 

Yes and again, if you need any more resources for this, they are for free on mattjorcom. I should help you out with getting started. I’ll help you with the checklist. Grab that.

Courtney: 

Amazing.

Matt: 

Cool.

Courtney: 

We will see you next time.

Matt: 

I think we did it.

Courtney: 

You just finished another episode of Roll Play Grow. To check out the show notes and transcript from today’s episode, you can go to lightheartadventures.com/rpg To keep up with every episode. Please subscribe on your podcast player of choice and, if you’re enjoying the show, I would absolutely love if you would leave me a review and share this episode with your friends. Your review might even get featured on an upcoming episode. To contact us, you can email roleplaygrow@gmail.com. There are a lot of social media sites out there right now, so look for Roll Play Grow for the show account and look for either Ketra or KetraRPG for my accounts and DungeonGlitch for Matt’s accounts. Lastly, I want to give a special shout out to our editor, Sam Atkinson. Your help is always appreciated, Sam. Thank you all so much for listening and I’ll see you next time on Roll Play Grow.

Thanks for dropping by! We would love to know who would like us to interview, so please drop a comment here on the blog, on Twitter, Facebook, Instagram, or Discord to let us know who your favorite creators are! If you’d like access to more maps and content, including downloadable PDFs of our adventures, check out our Maps Patreon or Podcast Patreon. We’re able to do what we do because of all our amazing Patrons!

Recent Episodes

Leave a Comment